• Wednesday, May 25th, 2005
• Frances C. Arrillaga Alumni Center, Stanford University

8:00 - Registration & Coffee

8:30 - Opening and Welcome Address

• James D. Plummer - Dean, Stanford School of Engineering
• Michael Eldredge - Executive Director, Stanford Networking Research Center
• Kevin Efrusy - Accel Partners

8:45 - IPTV: Will The Triple Play Be A Home Run?

• John M. Cioffi - Professor of Electrical Engineering, Stanford University
• Kenny Frank - CTO, Alcatel North America
• Balan Nair - CTO, Qwest
• Adam Tom - CEO & Co-founder, RGB Networks


Panel moderator - Ping Li, Accel Partners

Key discussion points include:


• Can IPTV do to the cable industry what VOIP is doing to the telecom industry?
• How do the infrastructure buildouts for the telcos compare to the Video On Demand rollouts by the cable players? Will the cost structures be different?
• How will the end-user services evolve differently on the cable and telco/IPTV platforms needs?
• Will the emerging competition change the relationship with content providers? Might it trigger more service providers acquiring content players?
• Where are the technological bottlenecks in each topology? What are the most important technical problems to solve?

10:30 - Coffee and Networking Break

10:45 - New Media: Is Content Still King?

• Jeremy Allaire - Founder/Chairman & President Brightcove; Co- Founder Allaire Corp.
• Rob Glaser - Chairman & CEO, RealNetworks
• Bob Greene - Senior Vice President, Advanced Services, Starz Entertainment Group
• Sean Parker - President/COO and Co-founder, The Facebook, Cofounder, Napster and Plaxo
• David Weinberg - VP, Business & Legal Affairs, Universal Music Group, eLabs


Panel moderator - Theresia Gouw Ranzetta, Accel Partners

Key discussion points include:


• Where will content providers have more leverage in the new environment? Where might they have less?
• What business model shifts can we expect (e.g., towards subscription in music, towards per-use in video).
• In the on-demand world, what will the new content aggregators look like?
• What are the legal or contractual impediments to industry change?
• What new content types and content providers might emerge?

12:30 - Lunch and Networking

1:30 - Mobile Media: Can You Hear And See Me Now?

• Greg Ballard - CEO, Sorrent
• Veikko Hara - SVP & Head of R&D, TeliaSonera
• Andrea Goldsmith - Professor of Electrical Engineering, Stanford University
• Bill Wolfe - VP of Strategy, Standards & Technology and CTO, Server Division, Openwave


Panel moderator - Kevin Efrusy, Accel Partners

Key discussion points include:


• What media types are the cellular network and devices particularly well-suited for? Which types abnormally stress the network? Where are the current bottlenecks?
• Beyond games and ringtones, what new forms of media might we expect to see? What new applications?
• Will carriers continue their current active role as content aggregators? Is the role of the 3rd party content aggregator sustainable?
• Will we see handset platform standardization or continued proliferation?
• Will standardization around J2ME allow 3rd party providers to deploy new services independent of the carriers?
• How do the carriers feel about streaming and other non-traditional media service (e.g. multimedia, broadcast TV) to the handset?

3:15 - Coffee and Networking Break

3:30 - Home Media Networking: The Battle for the Living Room

• Tony Aoki - Vice President, Corporate Technology and Strategy, Sony Electronics
• Bernd Girod - Professor Electrical Engineering, Stanford University
• Reed Hastings - Founder and CEO, Netflix
• Moshe Lichtman - Corporate Vice President, Microsoft TV
• Dan Rosensweig - COO, Yahoo!


Panel moderator - Abhay Parekh, Accel Partners

Key discussion points include:


• Do you need to own the set-top-box to capture the consumer?
• What role do portable devices play? Has Apple outflanked the competition?
• What are the key tipping points for the market? Will the service providers and content providers let anyone actually win?

5:15 - Close

* Program times subject to change as date approaches.